ericWe’re having our first How to Friday for the year this week with Eric Edelstein. He’s a  Technology Entrepreneur visiting from Cape Town and will be talking about why the smart marketers are getting excited about Social Media Business Pages and Crowdsourcing. He’ll also chat about how these different streams will eventually converge.

Eric Edelstein is a Financial Analyst turned Serial Internet Entrepreneur, and occasional Angel Investor. He has co-founded many of South Africa’s largest Internet marketing and product companies.  His latest Internet Startup,, provides software for organisations looking to constructively engage with their customers and employees.

He’s passionate about all types of online marketing, but especially search marketing (pay per click and search engine optimisation), affiliate marketing and social media marketing. He’s called San Francisco and Silicon Valley home and was named one of the Mail & Guardian‘s “Top 200 young people to have lunch with”, and Old Mutual’s “Top 36 South African Young Entrepreneurs”. If you want to take him out on lunch, tweet him.

Join the conversation by following #HowToFriday on Twitter.

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