We installed an activation that would allow people to interact with the world of DStv. Through augmented reality, people could immerse themselves in different scenarios and play with dolphins, leopards, astronauts, dinosaurs and even the weather! Hundreds of people interacted with the DStv brand during the three day expo – it literally stopped people in their tracks.
Group account director: Nimay Parekh
Senior account manager: Georgia Matthews
Creative director: Dylan McLean
Creative director: Carl Willoughby
Development partner: Appshaker UK