Seth Rotherham is founder and CEO of 2oceansvibe Media, GQ’s Best Dressed Man, veteran blogger and Twitter King. He’s visiting on Friday to talk about digital media in SA and the transforming his sideline from a blog to a credible news source and digital radio.He’s convinced that SA’s internet radio growth will outstrip the rest of the world, and with good reason. Twelve years in the making, Google has awarded 2oceansvibe.com with a higher “PageRank” than News24.com, Mail & Guardian, Business Day or iol.co.za. 2oceansvibe.com speaks to over a million unique readers every year (1 million vists between Jan and April 2012).On top of that, their online listenership is higher than that of KFM and the average listening time is just under 3 hours.It’s a brave new world, so join the conversation to hear what Seth has to say about it. Follow him and #HowToFriday from 11:00 on Friday.