unicoenOver the few weeks you’ll be seeing some posts by a special guest blogger. We’d like to introduce you to That Ad Stag. But who exactly is he? Well, he’s a figure shrouded in mystery, an enigma enveloped in an enigma, wrapped in a riddle and smothered in self-tan. Some call him the Dirk Diggler of the ad world, and others even claim to have met him. There are those who say he has the body of a majestic unicorn and the head of a regular horse. He’s been called loud, proud and well endowed… and he works right here on campus.

Tell us about yourself…

I’m the top strategist in the country, I’m a part-time creative, and I’m your demented uncle with a glass eye who won all those advertising awards back in the 70s. But I’m also just a humble horse with good client relationships, a killer brief, and a crazy dream of flying like Pegasus. But until then, first class will do rather nicely.

What’s your take on advertising? 

You’re kidding, right? I love it! And who wouldn’t? We’re in the business of story telling and escapism (even if it only lasts for 30 seconds at a time). I once got my 3-week vacation to the Seychelles paid for as part of ‘market research’, and then the next month I convinced a client to plant 300 trees as part of an urban beautification initiative. Advertising gets a bad rap sometimes, but really that’s because accountants hate that we have so much fun and get to change the world, when the only thing they get to change is their tie. Once a year. On casual day. But hey, don’t take my word for it. I’m just a horse with a perfectly chiseled physique and a penchant for redheads. Also brunettes and blondes. Check out the Ogilvy Open Day on the 4th and 5th of October and see for yourself what this crazy business is all about.

What department are you in?

All of them.

Do you have any connection to @MnrCD?

Yes. I taught him when he was just a lowly intern. The little tyke had some talent…

You talk a lot about charity and NGO work. What are some of the causes you’re championing?

Add hope, The Topsy AIDS Foundation, and some work on Greenpeace. Also, I’m personally heading up the LOLhorses movement. Why should cats get all the glory, while us horses are forced to nibble the dirty end of the Internet carrot? LOLhorses is coming. Be ready.

If you want to meet That Ad Stag, join us at our Open Day on 4 October. It’s going to be everything he promises advertising is. And more.

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